PDAgroup is a leading provider of training and consulting services focussing on SAP channel partners. The website should inform about the company’s offering and generate demand for their products.
The PDAgroup website gives not only an overview of PDAgroup’s services and solutions, but furthermore offers interested visitors additional material. The website includes a blog and free whitepapers, webinars or guidelines where users need to fill out a form to generate marketing leads.
Within the first months the website traffic increased by more than 150%, some blog posts were spread across multiple social media channels and the additional PDAgroup newsletter achieved click rates above industry average.